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Keeping A Pulse On The Industry

Chat GPT says I am a Luminous Force In Our Industry.  I Take On The Heavy Lift of News and Research.  I Don't Break The News; I Break It Down With Data To Provide Better Insights.  I Believe We Consume More Than We Apply, So I Identify Trends Worth Exploring And Provide Insights and Frameworks You Can Apply and Move Fwd Faster In Areas That Matter.

I Follow, Research & Analyze Top Trends

Each quarter I do a deep dive into trends.  I look for trends that can create change for the better.  I follow the news, do independent research and develop insights.  At times I form opinions and I often create content, speak on it and develop education.  Since each trend can be a market on its own I discuss my findings and insights in 1:1 or small group meetings. 

Top Media Articles

As an industry thought leader; Mike publishes original articles, writes for industry publications and has a op-ed column. 

Follow My Op-Ed Column 

Athletech News

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GLP-1 Boost To Fitness Industry

CBI Cover Article

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New Publication Coming Soon 

American Council of Exercise

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The Commerce of Fitness 

LinkedIn Article

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Explore More Content and Insights 

Embracing XR in the Fitness Industry: A Game-Changer on the Horizon aifitness fitness entreprenuers fitness professionals fitness trend fitness trends hybrid fitness planet fitness Jul 20, 2024

The fitness industry is constantly evolving, and technology is at the forefront of this transformation. One particularly exciting area is Extended Reality (XR), which encompasses Virtual Reality (VR),...

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AI and Fitness: Unveiling Tomorrow's Workout Revolution! 🏋‍♂️ aifitness exercise equipment fitness trend hybrid fitness trainers Jul 11, 2024

Artificial Intelligence (AI) is reshaping industries worldwide, and the fitness industry is no exception. 🏋‍♂️ As we delve into how AI and its applications are transforming fitness, one of the most in...

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Exploring the Blend: Indoor vs. Outdoor Fitness fitness entreprenuers fitness professionals hybrid fitness trainers Jul 06, 2024

In today's dynamic fitness industry, the choice between indoor and outdoor workouts has become pivotal for startups and businesses alike catering to health and fitness enthusiasts. Understanding the b...

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It Is A Hybrid Fitness World 61% Home Gyms vs 31% Gym Memberships fitness trends gym memberships home gyms hybrid fitness market data Jan 05, 2024

We live in a hybrid fitness world.  In a survey it was found that 61% had designated workout spac ein their homes and 31% had gym memberships.  We are going to continue to see a mixture of solutions a...

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Lets Discuss Trends, News and Insights

I believe we consume knowledge more than we apply it so I love to help entrepreneurs and organizations breakdown the news and apply these trends and insights to their business.  

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