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Keeping A Pulse On The Industry

Chat GPT says I am a Luminous Force In Our Industry.  I Take On The Heavy Lift of News and Research.  I Don't Break The News; I Break It Down With Data To Provide Better Insights.  I Believe We Consume More Than We Apply, So I Identify Trends Worth Exploring And Provide Insights and Frameworks You Can Apply and Move Fwd Faster In Areas That Matter.

I Follow, Research & Analyze Top Trends

Each quarter I do a deep dive into trends.  I look for trends that can create change for the better.  I follow the news, do independent research and develop insights.  At times I form opinions and I often create content, speak on it and develop education.  Since each trend can be a market on its own I discuss my findings and insights in 1:1 or small group meetings. 

Top Media Articles

As an industry thought leader; Mike publishes original articles, writes for industry publications and has a op-ed column. 

Follow My Op-Ed Column 

Athletech News

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GLP-1 Boost To Fitness Industry

CBI Cover Article

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New Publication Coming Soon 

American Council of Exercise

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The Commerce of Fitness 

LinkedIn Article

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Explore More Content and Insights 

Fitness Adventures: How Wellness Travel is Transforming Your Wellness Journey 🌟🧳 fitness entreprenuers fitness trend wellness trends wellness wallet share Dec 31, 2024

 

Wellness Travel is Booming 📈

Ever dreamt of a vacation that nourishes your mind, body, and soul? You're not alone! The world of travel is undergoing a fascinating shift, with 21% of global travell...

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🏋️‍♂️ Conquering Gym Jitters: Building Confidence in the Fitness World 🏋️‍♀️ exercisevideos fitness consumers fitness entreprenuers gymtimidation market data wellness trends Dec 30, 2024

 Ever feel a little nervous walking into a gym for the first time? Don't sweat it! You're definitely not alone. A recent survey by ASICS Corporation found a surprising truth: a whopping 68% of people ...

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The Fitness Fanatic Formula Attract, Engage, and Convert Customers into Lifelong Advocates 💪 fitness consumer fitness entreprenuers fitness trend fitness trends market data market size Dec 29, 2024

 Don't Just Acquire Customers, Build a Fanatical Following! 🚀

In the world of fitness, customers keep the lights on, but fans are gold. Research shows fans spend a whopping 30-50% more than regular c...

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Rethinking How You Do Business: Lessons from Instacart's Innovation Playbook aifitness fitness entreprenuers fitness professionals fitness trend fitness trends wellness trends Dec 28, 2024

 

In today's fast-paced business world, staying ahead means constantly revamping your business model. Let's take a page from Instacart's playbook—a company that revolutionised grocery delivery with a...

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ChatGPT vs Human Creativity in a Startup Showdown corporate athlete fitness entreprenuers fitness professionals fitness trends Dec 27, 2024

The world of startups thrives on fresh ideas, and lately, a new player has entered the game: Artificial Intelligence (AI). But can AI truly replace human entrepreneurs in the crucial stage of business...

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Gyms vs. Premium Convenience: Can Studios Compete in the Age of In-Home Wellness? aifitness fitness consumer fitness consumers fitness entreprenuers Dec 26, 2024

 

The fitness world is changing fast. Gone are the days of just having a few treadmills and weights. Nowadays, people want a full wellness experience that fits seamlessly into their lives. That's whe...

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Unlock Your Business Potential: A Step-by-Step Guide to AI Implementation aifitness fitness entreprenuers fitness professionals fitness trend fitness trends Dec 25, 2024

In today's competitive business landscape, artificial intelligence (AI) is no longer a futuristic concept. It's a powerful tool that can revolutionise your operations and unlock significant growth. Ho...

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Embracing XR in the Fitness Industry: A Game-Changer on the Horizon aifitness fitness entreprenuers fitness professionals fitness trend fitness trends hybrid fitness planet fitness Jul 20, 2024

The fitness industry is constantly evolving, and technology is at the forefront of this transformation. One particularly exciting area is Extended Reality (XR), which encompasses Virtual Reality (VR),...

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ATHLETE vs. ENTREPRENEUR: How Sports Shape Success in Business aifitness corporate athlete fitness entreprenuers fitness professionals fitness trend fitness trends Jul 18, 2024
The Athlete Advantage in Business 🏆

Did you know that a whopping 75% of entrepreneurs took part in sports? This statistic highlights a fascinating link between athletic experience and business succes...

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Time: The Engine Powering Business and Fitness Success 🕒 aifitness fitness entreprenuers fitness professionals fitness trend fitness trends Jul 14, 2024

 Imagine you're behind the wheel of a car with a powerful engine. You set your sights on a destination, but the engine sputters and coughs. It might get you there eventually, but the journey will be s...

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Exploring the Blend: Indoor vs. Outdoor Fitness fitness entreprenuers fitness professionals hybrid fitness trainers Jul 06, 2024

In today's dynamic fitness industry, the choice between indoor and outdoor workouts has become pivotal for startups and businesses alike catering to health and fitness enthusiasts. Understanding the b...

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Unbundling Fitness Choices: The Rise of the Fitness Buffet 🥞 fitness consumer fitness entreprenuers workout wooing Jul 04, 2024

 In today's fitness landscape, consumers approach their workouts like they approach a buffet—choosing what suits their mood and circumstances each day. This shift has profound implications for busines...

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Lets Discuss Trends, News and Insights

I believe we consume knowledge more than we apply it so I love to help entrepreneurs and organizations breakdown the news and apply these trends and insights to their business.  

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