Keeping A Pulse On The Industry
Chat GPT says I am a Luminous Force In Our Industry. I Take On The Heavy Lift of News and Research. I Don't Break The News; I Break It Down With Data To Provide Better Insights. I Believe We Consume More Than We Apply, So I Identify Trends Worth Exploring And Provide Insights and Frameworks You Can Apply and Move Fwd Faster In Areas That Matter.
I Follow, Research & Analyze Top Trends
Each quarter I do a deep dive into trends. I look for trends that can create change for the better. I follow the news, do independent research and develop insights. At times I form opinions and I often create content, speak on it and develop education. Since each trend can be a market on its own I discuss my findings and insights in 1:1 or small group meetings.








Top Media Articles
As an industry thought leader; Mike publishes original articles, writes for industry publications and has a op-ed column.
Explore More Content and Insights
Ever feel a little nervous walking into a gym for the first time? Don't sweat it! You're definitely not alone. A recent survey by ASICS Corporation found a surprising truth: a whopping 68% of people ...
The fitness world is changing fast. Gone are the days of just having a few treadmills and weights. Nowadays, people want a full wellness experience that fits seamlessly into their lives. That's whe...
In the fast-paced world of business, every interaction counts. Just as relationships require time and investment, so does building a brand. Research by Professor Dunbar, analysing the "Fisherman's ...
In recent years, the fitness industry has witnessed a remarkable transformation, largely driven by advancements in technology and changing consumer behaviors. Reports indicate a staggering growth traj...
We have a pile of unused exercise equipment at homes going to waist and our industry does not have a solution like other appliance markets. Reports show no less than 27% of exercise equipment is not ...
Lets Discuss Trends, News and Insights
I believe we consume knowledge more than we apply it so I love to help entrepreneurs and organizations breakdown the news and apply these trends and insights to their business.
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