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Keeping A Pulse On The Industry

Chat GPT says I am a Luminous Force In Our Industry.Ā  I Take On The Heavy Lift of News and Research.Ā  I Don't Break The News; I Break It Down With Data To Provide Better Insights.Ā  I Believe We Consume More Than We Apply, So I Identify Trends Worth Exploring And Provide Insights and Frameworks You Can Apply and Move Fwd Faster In Areas That Matter.

I Follow, Research & Analyze Top Trends

Each quarter I do a deep dive into trends.Ā  I look for trends that can create change for the better.Ā  I follow the news, do independent research and develop insights.Ā  At times I form opinions and I often create content, speak on it and develop education.Ā  Since each trend can be a market on its own I discuss my findings and insights in 1:1 or small group meetings.Ā 

Top Media Articles

As an industry thought leader; Mike publishes original articles, writes for industry publications and has a op-ed column.Ā 

Follow My Op-Ed ColumnĀ 

Athletech News

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GLP-1 Boost To Fitness Industry

CBI Cover Article

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New Publication Coming SoonĀ 

American Council of Exercise

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The Commerce of FitnessĀ 

LinkedIn Article

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Explore More Content and InsightsĀ 

ChatGPT vs Human Creativity in a Startup Showdown corporate athlete fitness entreprenuers fitness professionals fitness trends Dec 27, 2024

The world of startups thrives on fresh ideas, and lately, a new player has entered the game: Artificial Intelligence (AI). But can AI truly replace human entrepreneurs in the crucial stage of business...

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From Stranger to Fan: How 7 Hours of Content Can Build Your Business corporate athlete fitness consumer fitness consumers fitness events fitness professionals Jul 27, 2024

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In the fast-paced world of business, every interaction counts. Just as relationships require time and investment, so does building a brand. Research by Professor Dunbar, analysing the "Fisherman's ...

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Where Does Your Brand Fit? šŸ’” corporate athlete fitness consumer gym memberships market data planet fitness Jul 23, 2024

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Meet The Barbell Economy ModelĀ 

The Barbell Economy Explained šŸ¤”

Have you ever heard of the Barbell Economy? It's a business model created by Matt Britton that uses a matrix to categorize companie...

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Stack Before Site: The Secret to Startup Success! šŸš€ ai corporate athlete market data Jul 23, 2024

Focus on Your MarTech Stack, Not Just Your Website! 🌐

When launching a startup, especially in the health and fitness industry, it's tempting to jump straight into building a fancy website. But here's...

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ATHLETE vs. ENTREPRENEUR: How Sports Shape Success in Business aifitness corporate athlete fitness entreprenuers fitness professionals fitness trend fitness trends Jul 18, 2024
The Athlete Advantage in Business šŸ†

Did you know that a whopping 75% of entrepreneurs took part in sports? This statistic highlights a fascinating link between athletic experience and business succes...

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The Timeless Truth Behind Fitness: It's All About Solving Jobs corporate athlete fitness entreprenuers Jul 04, 2024

Ā The fitness industry is constantly bombarded with new trends and technologies, from Web 3 and AI to connected fitness studios. But amidst all this excitement, it's crucial to remember the fundamental...

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Do You Work Like an Athlete in Business? Boost Your Performance with These Tips corporate athlete fitness entreprenuers millennials Jun 28, 2024

Do You Work Like an Athlete in Business? ā“

Sports science has shown that for high performance, you need to oscillate between two key activities to maximize your energy and productivity:

  • šŸƒā€ā™‚ļø Energ...
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Fitness Racing and Events Are Reaching +7 Million People corporate athlete fitness events fitness racing fitness trends hyrox market size Feb 01, 2024

Events Are Reaching 7 Million People.Ā  And CEO's and Corporations are using it drive business performance at their work.Ā Ā 

I've seen more and more "Fitness Events" or "Fitness R...

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Lets Discuss Trends, News and Insights

I believe we consume knowledge more than we apply it so I love to help entrepreneurs and organizations breakdown the news and apply these trends and insights to their business.Ā Ā 

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