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Keeping A Pulse On The Industry
Chat GPT says I am a Luminous Force In Our Industry. I Take On The Heavy Lift of News and Research. I Don't Break The News; I Break It Down With Data To Provide Better Insights. I Believe We Consume More Than We Apply, So I Identify Trends Worth Exploring And Provide Insights and Frameworks You Can Apply and Move Fwd Faster In Areas That Matter.
I Follow, Research & Analyze Top Trends
Each quarter I do a deep dive into trends. I look for trends that can create change for the better. I follow the news, do independent research and develop insights. At times I form opinions and I often create content, speak on it and develop education. Since each trend can be a market on its own I discuss my findings and insights in 1:1 or small group meetings.Â








Top Media Articles
As an industry thought leader; Mike publishes original articles, writes for industry publications and has a op-ed column.Â
Explore More Content and InsightsÂ
 Ever feel a little nervous walking into a gym for the first time? Don't sweat it! You're definitely not alone. A recent survey by ASICS Corporation found a surprising truth: a whopping 68% of people ...
The fitness industry is experiencing a seismic shift. Traditional gyms are no longer the only game in town, with nontraditional players like grocery giant Hy-Vee muscling in on the health and wellness...
Gymtimidation is back in the news with Adidas report that a survey of women between 18-25 are avoiding the gym because of being intimidating. In previous work I have seen this rate as high as 68% to ...
Lets Discuss Trends, News and Insights
I believe we consume knowledge more than we apply it so I love to help entrepreneurs and organizations breakdown the news and apply these trends and insights to their business. Â
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